For this amazing company i worked on a branding and concept proposal for an outdoor Festival "Bass Revolution" this way: I translated the core values into visual elements, aiming to appeal to a multicultural audience. A lightning bolt was chosen as the main symbol, arranged in a circular pattern to represent energy and community coming together. Music elements were incorporated, ensuring a rhythmic yet dynamic design, highlighted by an asymmetrical sunbeam in the center, symbolizing freedom, celebration, and respect. The font selection emphasized readability and relevance to the electronic music scene, envisioning the style of the festival. For the poster and campaign, inspiration came from Michelangelo's "The Creation," paired with festival merchandise ideas like caps, hoodies, and tote bags to enhance the experience. [Genre: Techno, Hardcore]